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April 18, 2013
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Who is your Target Market?

Here’s a giant key to your internet success – you have to be able to define your target market as specifically and thoroughly as you can.

For someone just getting up and running, this is an easy step to skip. But… this is also a step that will set you apart from your competition!

Let’s run with my wife’s example about writing about her veterinary experiences and animal health. Here are a few points I could think of that would define her market

- Animal lovers (dogs and cats mostly, but some lizards, snakes, rodents, etc.)

- Love cute pics of animals

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